Over the lifespan of my blog, I have looked at how several companies are using new social media tools to collaborate better with their customers and other external stakeholders. In this post, I will look at how Best Buy has adopted a new tool of their own to increase internal collaboration among employees. In 2006, [...]
Posts Tagged ‘Dell’
Dell’s new Idea(Storm)
Posted in Case Studies, tagged Dell, IdeaStorm, Ragan Communication on March 8, 2009 | 3 Comments »
Although it took Dell some time to embrace social media, today they are successfully implementing several Web 2.0 technologies into their business strategy. Following a very public dispute with Jeff Jarvis, creator of BuzzMachine, over the quality of their customer service department, the company created several tools to help. The first of these tools [...]
